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  • Fresh Access: Farm-fresh, healthy food for all

    Just Harvest is working to end hunger by expanding access to healthy, farm-fresh food.

    Use your access, credit, or debit card to enjoy Pittsburgh's freshest farmers market produce

    Our Fresh Access program enables shoppers to use their food stamps – as well as credit and debit cards – to buy fresh, nutritious, and locally-grown food. And now, Fresh Access Food Bucks give food stamp shoppers an extra $2.00 to spend on fruits and veggies for every $5.00 they spend in food stamps at our 15 participating farmers markets!

    Farmers markets have long been a popular source of healthy food. Generally open from May to Thanksgiving, local farmers markets attract thousands of shoppers to locations around the city.

    Just Harvest, along with Pittsburgh Citiparks and participating local farmers, launched Fresh Access in May 2013 at the East Liberty and North Side farmers markets. The program now operates at a total of 15 locations in Allegheny County. (See the sidebar graphic.)

    Fresh Access tokens which can be used to purchase the fresh, healthy food found at participating farmers markets

    Fresh Access tokens

    At Just Harvest’s red market tent, food stamp recipients can swipe their ACCESS electronic benefit transfer (EBT) cards and receive tokens they can use to purchase a variety of fresh produce, baked goods, meat and dairy products. We ask those who use the token kiosk for credit and debit card purchases to contribute $1 per transaction to defray some of the costs of the program. Tokens are accepted by dozens of vendors and the list is always growing.

    We hope to see you at a Just Harvest kiosk soon!

    How to use your food stamp/ACCESS, credit or debit card at the farmers market Use your Food Stamps, credit or debit card at Fresh Access farmers markets this season!


    Fresh Access Works!

    Participating markets: 15

    Participating vendors: 108

    Total sales as of Sep. 2015: $238,000

    ACCESS food stamps transactions as of Sep. 2015: 4,150 (33%)

    Total Food Bucks given May-Sep. 2015: $9,894

    96% of food stamp shoppers rated the Fresh Access program as “Important” or “Very Important” for purchasing fruits and vegetables

    95% of food stamp shoppers rated the Fresh Access program as “Important” or “Very Important” in their decision to shop at farmers markets

    80% of food stamp shoppers said their produce consumption has increased as a result of the Fresh Access program

    99% of food stamp shoppers found the program easy to use

    Figures based on a survey of 122 Fresh Access customers in early 2014

    Fresh Access: Accepting Food Stamps at Farmers Markets Toolkit

    Want Fresh Access at YOUR Market?

    Are you a farmer or vendor who wants to expand your sales?

    Are you a farmers market organizer who wants to expand the popularity and success of your market?

    Get Our Toolkit

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